Ophelia
A luxury jewelry brand based in London: Ophelia. A refined logo that reflects the elegance, confidence, and individuality of the brand.
The Challenge
Ophelia is a high-end jewelry brand in London with a bold and fashion-forward audience. The challenge was to design a logo that captures luxury and exclusivity, while staying modern and trend-aware. The result needed to appeal to individuals who value style, refinement, and distinct identity, think influencers, fashion enthusiasts, and those with a taste for timeless sophistication.
The Process
The project began with research into visual elements that convey luxury, from elegant color schemes to the forms used by other jewelry brands. Digital sketches were developed in Figma to explore different logo directions.
The final design, created in Adobe Illustrator, uses a custom typeface with a lobster clasp integrated into the letter "O" as a subtle nod to jewelry design. The use of soft shadows adds dimension and a sense of quiet confidence, aligning with Ophelia’s refined presence across every brand touchpoint.
The logo
Luxury is in the details. Your brand deserves nothing less.
Let’s design a logo that speaks your brand’s language and leaves a lasting impression.
